Here's are the books on my "to read" list right now...
- Breakthrough Advertising (1966) by Eugene Schwartz
- Trusted Advisor (1998) by David H. Maister
- The Hard Things About Hard Things (2014) by Ben Horowitz
- In the Line of Fire (2005) by Jerry Weissman
- Meditations (~170-180) by Marcus Aurelius
- Spin Selling (1988) by Neil Rackham
- Self-Reg (2016) by Dr. Stuart Shankar
- Crossing the Chasm (1991) by Geoffrey A. Moore
- Give and Take (2013) by Adam Grant
- Influence (1984) by Robert Cialdini
- To Sell Is Human (2013) by Daniel Pink
- Traction (2015) by Gabriel Weinberg
Would you like to suggest a book? Write me at colin [at sign] osmosis [dot] dev.