Breaking Down How Humans Get Influenced
Osmosis Weekly is a newsletter about human psychology:
Persuasion. Manipulation. Habits. Beliefs. Decisions.
What makes you act the way you do?
Every month, I read 2-3 books on human behavior, marketing, and storytelling. I destroy them. I highlight, dog ear and write notes in the margins.
And then -- I share my most useful insights from these books with you in a newsletter called Osmosis Weekly
The goal of this newsletter is to help you...
- Write and communicate more persuasively...
- Build resilient defenses against manipulation...
- See social situations and power dynamics for what they are...
- Leverage storytelling and viral "sticky ideas" to drive your point home...
- Break down how great messages land and resonate...
- Market and sell your ideas, product, or service better...
In short, Osmosis is about human behavior... and how it gets influenced.
Osmosis Weekly comes every Tuesday at 9:30 AM Pacific.
Who am I? I'm a copy-consultant whose words (written and strategized on) has probably driven over $250M in online sales. (It's unverifiable and I am a marketer, so...)
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